Predator–pest spinner
A pocket-sized paper wheel that reveals an educational natural-enemy relationship as it turns. Add a reminder that crop and program context still matter.
Simple marketing plan
It’s a Bug-Eat-Bug World.
Use a simple ecosystem story to show how growers can work with natural relationships instead of treating every insect as the enemy.
AudienceGrowers, educators, students, and sustainability teams
ObjectiveExplain natural balance at a glance
Call to actionPut the food web to work
The shirt
Visual explainer + learning rewardUse the circular back graphic as a wearable diagram while specialists explain natural enemies. Give shirts to educators, customer advocates, and visitors who complete the booth’s food-web challenge.
Two small swag ideas
Hands-on ecosystem toolsFood-web coaster
A recycled-board coaster printed as a circular crop ecosystem. The reverse carries three scouting questions and a QR code to biological-control basics.
Booth activation
Three simple steps- AttractInstall a magnetic food-web wall with plants, pests, beneficials, and environmental clues.
- EngageVisitors connect the pieces; staff use each choice to explain balance, specificity, and monitoring.
- ConvertCapture the visitor’s crop and challenge, then send a digital version of their completed ecosystem.
Shirt artwork
Current + simple alternate
Follow-up: your crop ecosystem
Share the digital food-web graphic, a short introduction to biological pest control, and an offer to discuss where natural enemies may fit in the visitor’s IPM program.
Production note: have technical reviewers confirm every illustrated relationship and avoid oversimplifying program decisions.